growth hacking
18% CAC Surges, Crushing Customer Acquisition vs AI Retargeting
18% CAC Surges, Crushing Customer Acquisition vs AI Retargeting 18% of micro-retailers saw their customer acquisition cost (CAC) jump in Q2 2025 after launching automated AI retargeting campaigns. The surge caught many owners off guard because the algorithms chased high-intent shoppers with aggressive bids. In my experience, the cost spike